Enhancing effectiveness of Ambient media: [CCS Project Report]/ by Sherry Sethi and Sudarsh Mehrotra

Sethi, Sherry
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Location Call Number Barcode Item Class Units Copy Number Status  
IIMB Library
CCS.PGP.P13-063
E38760
Project Report
0
Available
 
 
 
00754nam a2200229 a 4500
001
 
 
vtls000150739
003
 
 
IIMBL
005
 
 
20140730144000.0
008
 
 
140730                       000 0 eng d
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$y 201407301440 $z prema
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$a CCS.PGP.P13-063
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$a Sethi, Sherry
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1
$a Enhancing effectiveness of Ambient media: $h [CCS Project Report]/ $c by Sherry Sethi and Sudarsh Mehrotra
260
$a Bangalore: $b Indian Institute of Management Bangalore, $c 2013
300
$a 24p.:
500
$a Available only in soft copy
650
4
$a Ambient media
650
4
$a Traditional media
700
1
$a Mehrotra, Sudarsh
710
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$a Gupta, Seema $e Guide
999
$a VIRTUA40
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$a VTLSSORT0080*0900*1000*2450*2600*3000*5000*6500*6501*7000*7100*9992