Social media marketing : strategies in utilizing consumer-generated content [e-book] / Emi Moriuchi
Moriuchi, Emi E.
| Call Number | |
| Author | |
| Title | |
| Package Name | |
| Edition | First edition. |
| Publication | |
| Multimedia | |
| Physical Description | 1 online resource (x, 119 pages) |
No requests for this item.
01354nmm a2200301Ia 4500
001
vtls000155550
003
IIMBL
005
20180620111600.0
008
170214t2016 xxu 000 0 und d
020
$a 9781631571190 (e-book)
039
9
$a 201806201116 $b gaddi $c 201806201115 $d gaddi $c 201806191659 $d gaddi $c 201711221617 $d gaddi $y 201702141635 $z mansur
082
$a 006.7 $b MOR
100
1
$a Moriuchi, Emi E
245
1
0
$a Social media marketing : $b strategies in utilizing consumer-generated content $h [e-book] / $c Emi Moriuchi
250
$a First edition.
260
1
$a New York, New York (222 East 46th Street, New York, NY 10017) : $b Business Expert Press, $c 2016.
300
$a 1 online resource (x, 119 pages)
490
1
$a Digital and social media marketing and advertising collection, $x 2333-8830
504
$a Includes bibliographical references (pages 93-116) and index.
650
0
$a User-generated content
650
0
$a Social media
650
0
$a Internet marketing
650
0
$a Word-of-mouth advertising
650
0
$a Consumer behavior
830
$a Digital and social media marketing and advertising collection
856
4
0
$u http://portal.igpublish.com/iglibrary/search/BEPB0000457.main.html?5 $y Click here to view
999
$a VIRTUA0
999
$a VTLSSORT0080*0200*0390*0820*1000*2450*2500*2600*3000*4900*5040*6500*6501*6502*6503*6504*8300*8560*9992