Understanding trust and user behavior in online platforms [Dissertation] / by Sowmya Kini
Kini, Sowmya
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| Title | |
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| Physical Description | xvii, 257 pages : ill. |
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$a Understanding trust and user behavior in online platforms $h [Dissertation] / $c by Sowmya Kini
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$a Bangalore : $b Indian Institute of Management, $c 2024.
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$a xvii, 257 pages : $b ill.
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$a Dissertation - IIMB
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$a Includes bibliographical references.
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$a Information systems.
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$a Customer behavior.
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$a Online platforms.
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$a Bandi, Rajendra K $e [Guide].
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