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Prakhya, Srinivas Guide
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1.

Profitability scoring and optimal decisions [Dissertation]/ Holla, Jayarama

Author	Holla, Jayarama
Title	Profitability scoring and optimal decisions
Publication	Bangalore; Indian Institute of Management Bangalore, 2013
Subject	Behavioral scoring Optimal decision Customer behavior

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2.

Understanding choice through response latency: [Dissertation]/ Baliga, Prashant

Author	Baliga, Prashant
Title	Understanding choice through response latency:
Publication	Bangalore: Indian Institute of Management Bangalore, 2013
Subject	Customer decision making Choice response time Marketing, choice models

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