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1.

Hands offorhands onthe marketing of service innovations / by G Iyer, D Soberman. [Working Paper] Iyer, G

Author	Iyer, G
Title	Hands offorhands onthe marketing of service innovations / by G Iyer, D Soberman.
Publication	France, INSEAD: 1999.
Subject	Banking services Market share Marketing service innovations Service sector

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2.

Competitive response and market evolution / by H Gatignon, D Soberman. [Working Paper] Gatignon, H

Author	Gatignon, H
Title	Competitive response and market evolution / by H Gatignon, D Soberman.
Publication	France, INSEAD: 2002.
Subject	Business administration and economics Competitive response Market evolution

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3.

Features and functions for business-to-business websites: An exploratory study of what users want / by K Bens, D Soberman, D Weinstein. [Working Paper] Bens, K

Author	Bens, K
Title	Features and functions for business-to-business websites: An exploratory study of what users want / by K Bens, D Soberman, D Weinstein.
Publication	France, INSEAD: 2003.
Subject	Business-to-business Business-to-consumer Online purchasing Perceptual dimensions

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4.

Increasting compatibility as a competitive tool / by A Pazgal, D Soberman. [Working Paper] Pazgal, A

Author	Pazgal, A
Title	Increasting compatibility as a competitive tool / by A Pazgal, D Soberman.
Publication	France, INSEAD: 2003.
Subject	Compatibility Flexibility Product design Switching costs

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5.

Informative advertising: Additional learning and implications / by D Soberman. [Working Paper] Soberman, D

Author	Soberman, D
Title	Informative advertising: Additional learning and implications / by D Soberman.
Publication	France, INSEAD: 2003.
Subject	Advertising/price competition Persuasive advertising Spatial competition differentiation

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6.

Informative advertising: An alternate viewpoint and implications / by D Soberman. [Working Paper] Soberman, D

Author	Soberman, D
Title	Informative advertising: An alternate viewpoint and implications / by D Soberman.
Publication	France, INSEAD: 2000.
Subject	Advertising/price competition Informative advertising Persuasive advertising Spatial competition

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7.

Markets for product modification information / by G Iyer, D Soberman. [Working Paper] Iyer, G

Author	Iyer, G
Title	Markets for product modification information / by G Iyer, D Soberman.
Publication	France, INSEAD: 1999.
Subject	Conquesting modifications Information packaging Marketing of information Retention modifications

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8.

Media experts: Helping competitive firms reduce wasted '' advertising / by D Soberman. Soberman, D

Author	Soberman, D
Title	Media experts: Helping competitive firms reduce wasted '' advertising / by D Soberman.
Publication	France, European Institute of Business Administration: 2002.
Subject	Advertising efficiency Exclusive selling Media experts Media impact

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9.

Questioning conventional wisdom about competition in differentiated markets / by D Soberman. [Working Paper] Soberman, D

Author	Soberman, D
Title	Questioning conventional wisdom about competition in differentiated markets / by D Soberman.
Publication	France, INSEAD: 2002.
Subject	Collusion Collusive behaviour Competitive markets Consumer heterogeneity

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10.

Research issues at the boundary of competitive dynamics and market evolution / by D Soberman, H Gatignon. [Working Paper] Soberman, D

Author	Soberman, D
Title	Research issues at the boundary of competitive dynamics and market evolution / by D Soberman, H Gatignon.
Publication	France, INSEAD: 2003.
Subject	Competition Competitive response Market growth Market potential

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